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Category: Advertising On Portland Radio

April 1, 2020

Repetition Will Establish Your Brand… Or Your Band

If you want to understand why repetition (also known as frequency) is a critical component to a successful advertising campaign, […]

March 31, 2020

Situation Normal? Not If You Want to Succeed

Someone told me the other day that they were just holding tight until things settled down and got “back to […]

March 16, 2020

Connecting Without Touching

“What’s going on?”

September 17, 2019

The Votes Are In: It’s Local Radio By a Landslide

There’s a rule in politics that it’s hard to beat the incumbent. It’s the same for how we choose to […]

September 29, 2018

Build Store Traffic For Your Maine Small Business

“Retail is not dead,” said Goldman Sachs analyst Matthew Fassler in a note to clients. “Eighty-five percent of retail sales”, […]

September 27, 2018

Maine Small Business Owners Must Read This Before Buying Advertising

The US Small Business Administration (SBA) advises that every Maine small business engage in advertising. “Think you have a great […]

September 23, 2018

Maine Business Owners Speak For Themselves In Ads On Portland Radio

There is no one more passionate or knowledgeable about a Maine small business than its owner.  So, it always surprises […]

September 19, 2018

Maine Restaurant Owners Reach Hungry Consumers On Portland Radio

Portland, Maine was named the Restaurant City of 2018 by Bon Appetit Magazine. No surprise because the state is home […]

September 16, 2018

Maine Small Business: Using Portland Radio To Reach Millennials

Millennials make-up 25% of the population. This segment of consumers now exceeds the number of baby boomers. In the five […]

August 26, 2018

Portland Radio: Best Way To Reach Likely Maine Voters

On November 6th, polling places in southern Maine will be open for business. On that day it will be decided […]

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