If you want to understand why repetition (also known as frequency) is a critical component to a successful advertising campaign, […]
The Votes Are In: It’s Local Radio By a Landslide
There’s a rule in politics that it’s hard to beat the incumbent. It’s the same for how we choose to […]
Build Store Traffic For Your Maine Small Business
“Retail is not dead,” said Goldman Sachs analyst Matthew Fassler in a note to clients. “Eighty-five percent of retail sales”, […]
Maine Small Business Owners Must Read This Before Buying Advertising
The US Small Business Administration (SBA) advises that every Maine small business engage in advertising. “Think you have a great […]
Maine Business Owners Speak For Themselves In Ads On Portland Radio
There is no one more passionate or knowledgeable about a Maine small business than its owner. So, it always surprises […]
Maine Restaurant Owners Reach Hungry Consumers On Portland Radio
Portland, Maine was named the Restaurant City of 2018 by Bon Appetit Magazine. No surprise because the state is home […]
Maine Small Business: Using Portland Radio To Reach Millennials
Millennials make-up 25% of the population. This segment of consumers now exceeds the number of baby boomers. In the five […]
Portland Radio: Best Way To Reach Likely Maine Voters
On November 6th, polling places in southern Maine will be open for business. On that day it will be decided […]
What Maine Small Business Owners Need To Know About TV Advertising
I just don’t understand. Why isn’t advertising on Portland radio the first choice of every Maine small business owner? Hundreds […]
Maine Business Owners Find Advertising Inspiration From Away
Quick. What is the number-one job of every commercial that is purchased by a Maine small business owner on Portland […]
