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Category: Porltand Maine Radio

April 1, 2020

Repetition Will Establish Your Brand… Or Your Band

If you want to understand why repetition (also known as frequency) is a critical component to a successful advertising campaign, […]

March 31, 2020

Situation Normal? Not If You Want to Succeed

Someone told me the other day that they were just holding tight until things settled down and got “back to […]

March 16, 2020

Connecting Without Touching

“What’s going on?”

September 17, 2019

The Votes Are In: It’s Local Radio By a Landslide

There’s a rule in politics that it’s hard to beat the incumbent. It’s the same for how we choose to […]

June 24, 2018

Advertising On Public Radio. Should Maine Small Business Owners Do It?

Confession: WMEA-FM, 90.1, is one of the Portland radio presets on my car radio. WMEA is one of the 13 […]

November 26, 2017

5 Laws Maine Small Businesses Need To Know When Advertising on Radio

Every week, 93% of adults in southern Maine tune-in to a Portland radio station. The airwaves used to link listeners […]



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