If you want to understand why repetition (also known as frequency) is a critical component to a successful advertising campaign, […]
Situation Normal? Not If You Want to Succeed
Someone told me the other day that they were just holding tight until things settled down and got “back to […]
Connecting Without Touching
“What’s going on?”
The Votes Are In: It’s Local Radio By a Landslide
There’s a rule in politics that it’s hard to beat the incumbent. It’s the same for how we choose to […]
Maine Made: Award Winning Radio Commercials 2014
In previous articles we shared astounding radio commercials from around the world and from around America, Today, we are highlighting […]
Is Radio Dead? Maine Small Business Deserves To Know
Nobody In Portland, Maine Does Not Listen To the Radio Maine small business owners and advertisers of all sizes take […]
5 Stunning Radio Commercials Any Maine Business Can Borrow
Portland Radio Advertisers Find Inspiration From Down Under The 20th century abstract artist Darby Barnnard once said, “Originality is way […]
Maine Tire Dealers Tune In To Radio Benefits…It’s The Wheel Thing
Portland Maine Small Business Owners Can Learn How To Use Radio Effectively From America’s Tire Dealers
Political Radio Advertising: What Every Maine Candidate Needs To Know
On September 26, 1960, John Kennedy and Richard Nixon participated in a presidential debate. According to Time Magazine, “what happened […]
Radio Ads: Highest ROI for Maine Small Business
Radio advertisers have known it for almost 92 years, but a new study confirms it. Research giant Nielsen Catalina found, […]
