If you want to understand why repetition (also known as frequency) is a critical component to a successful advertising campaign, […]
Procter’s Advertising Gamble On Portland Radio Pays Off
If you’ve been listening to Portland radio lately, then you’ve probably heard a lot of commercials for Procter and Gamble […]
OMG! Nobody Listens To Portland Radio Anymore?
If you’re a Maine small business owner, then raise your hand if you think nobody listens to Portland radio anymore. […]
Maine Businesses Depend On Reach Of Portland Radio To Drive Sales
Regardless of what your Maine small business sells, Portland radio reaches more of your customers than any other medium. Substantially […]
How To Build Your Business’s Brand On Portland Radio
Ernie Boch, Jr. is one of the largest auto dealers in New England He credits radio advertising with building his […]
What Maine Small Business Can Learn From Starbucks At 7:33am
Edgar Rice Burroughs wrote in one of his Tarzan books, “We are, all of us, creatures of habit.” I am […]
Radio Contributes To Success of Maine Non-Profit Organization
The people of Maine are stingy when it comes to charitable contributions. In 2012, according to the Chronicle of Philanthropy, […]
