The first Portland radio station hit the air on July 25, 1925. Since that day, when WCSH-AM began broadcasting from […]

The first Portland radio station hit the air on July 25, 1925. Since that day, when WCSH-AM began broadcasting from […]
A Maine small business owner broke the news to me: “Nobody listens to Portland radio any more.” “It’s true,” I […]
One of the great challenges of selling advertising is trying to convince a Maine small business owner they shouldn’t run commercials on […]
Last week, The New York Times devoted 1400 words of its Sunday business section to George Noory. Who is this […]
111,000,000 people witnessed the Patriots’ come-from-behind victory on TV during Superbowl LI. It was such a big a deal, that advertisers […]
An abundance of research demonstrates that the last chance for Maine small business owners to influence consumers before a sale is by […]
“The most effective marketing story isn’t the one you tell to someone in your audience,” says marketing expert Seth Godin, “it’s […]
Since I was a kid, I knew it for a fact. A penny tossed from the top of the Empire […]
“You hear anywhere from 20 to 100 times faster than you see,” neuroscientist Seth Horowitz explained in an interview on NPR. “Everything […]
Rumpelstiltskin is the Brothers Grimm manikin who had the knack of spinning straw into gold. This can only happen in […]